Intended Client/Audience
Non-Metro or Public Transportation Users
Young Adults
Angelenos (LA)
What I Delivered
Strategic PR Campaign
Media Plan Budget
Design Repackaging Mockups
Skills
Adobe Illustrator
Adobe Photoshop
Canva
Advertising Copy
Strategic PR
Our group collaboratively brainstormed an angle to advertise SKYLAR: Clean Beauty – a clean, safe, and hypoallergenic perfume. We created a strategic integrated campaign pitch deck for the SKYLAR team at Deutsch LA (agency). I took the creative initiative and designed the signage mock-ups and deck along with budgeting our media plan.
See the full deck pitch here.
